Louis Efron Contributor

How much does your organization spend training your sales people to sell? How many sales occur as a direct result of that training?

Some sales leaders will attest their sales training adds real value. But most claims are based on hunches or casual observations; rarely is perceived value based on measured facts and data.

http://www.forbes.com/sites/louisefron/2014/09/10/is-your-sales-training-generating-sales/